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On resistance to semglee communications. A typology of consumer strategies for resisting advertising, and a review of mechanisms for countering them.

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New Jersey: Color bayer Press. Google Scholar Koslow, S. Can the truth hurt. How cplor and persuasive advertising can unintentionally lead to color bayer consumer skepticism. Choosing strategies for change. Google Scholar Kronrod, A. Should environmental messages be so assertive. The curious case of behavioral backlash: why brands produce priming effects and slogans produce reverse priming effects.

Understanding organizational change: a schematic perspective. Motivated cognitive processing and attitude change. Bolstering color bayer by autobiographical recall: attitude persistence and selective memory. Deliberative and automatic bases of suspicion: empirical evidence of the sinister attribution error. Google Scholar Miller, N. Involvement color bayer dogmatism as inhibitors of attitude change. Paulus (Hillsdale, Bqyer Lawrence Erlbaum Associates, Inc.

Toward a theory of entertainment persuasion: explaining the color bayer effects of entertainment-education messages. Examining the effect of an explicit color bayer appeal following an entertainment-education narrative. Comparing the effects of entertainment and educational television color bayer on risky sexual behavior. Beyond color bayer simple elaboration, complex integration, and counterelaboration in response to variations in narrative focus and sidedness.

Development of a scale to measure consumer skepticism toward advertising. Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses. Google Scholar Pfau, M.

Inoculation in political campaign communication.



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